Maclaren

Maclaren's stroller recall was front page news in Taiwan's newspapers and news programs, however the coverages have a different angle. Instead of just reporting on the specifics of the problem, the stories talked about how the stroller is popular with celebrities.

Below is from an article in China Times, which listed the various owners of Maclaren strollers, including Brad Pitt, Kate Winslet, Sarah Jessica Parker, and Elizabeth Hurley, and celebrities in Taiwan.

瑪格羅蘭是全美第一大嬰兒車品牌，許多好萊塢名流都愛用，包括布萊德彼特、凱特溫絲蕾、網球名將阿格西、莎拉傑西卡派克、伊莉莎白赫莉都是該牌粉絲，在台灣也廣受政商名流喜愛。但對照昨天美國廠商公布的問題車單，明星們愛用的嬰兒車統統是問題車款，震驚市場。

Below are screen shots from the local news:

I can't help but wonder if Celebrity Worship Syndrome is worse in Taiwan or U.S.